wine list consulting

You own a restaurant or manage one but don’t have a Sommelier on staff.  I will revamp your wine list to compliment the food you serve and educate your wait staff to speak about the wines and be able to sell them more effectively to your clientele.  Also if your wine list doesn’t need an overhaul, I can educate your wait staff to move more bottles from your cellar to guests tables.

“A [restaurant] wine list is praised and given awards for reasons that have little to do with its real purpose, as if it existed only to be admired passively, like a stamp collection. A wine list is good only when it functions well in tandem with a menu.” --- Gerald Asher